09.6.2 · Skill in Growth economics
Conversion efficiency
How well each stage turns prospects into customers.
Conversion efficiency looks at the whole path from first visit to paying customer, per channel. Improving a weak stage can cut acquisition cost more than finding new traffic. It connects activation work to growth economics.
Resources
1- articleStart hereAARRR: the pirate metrics framework ↗Amplitude · 2025 · 12 min
Acquisition, activation, retention, referral and revenue as one funnel, and where each metric fits.
Tools
none yetTools for this topic are being researched.